How do you balance what you want to do, design or produce with what the brief requires?
Do the briefs offer enough breath and scope for the development of a range of responses whilst at the same time allowing you to focus your practice?
What is the realistic timescale for completing the brief? Are you working to these?
Have you clearly identified what the problem is before you start?
Where is the challenge in the brief and what will you get out of doing it?
50x Ideas/Responses can be:
- a word
- a sentence
- diagram/sketch/thumbnail
- mind map/brainstorm
- ask a question
- personas/audience
- mood boards
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